Tag Archives: Steve D

Friday Write-Day: Goal – Time = Pressure!

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Time is unforgiving. We always like to say that we have time, but I don’t think that’s true. I think time lends itself to us, giving us the opportunity to use it to our benefit or squander it. Continue reading Friday Write-Day: Goal – Time = Pressure!

Marketing Your Novel: Indirect Marketing through Social Media

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Want to know a secret?

I don’t like social media. I use it, like most people, to keep up with friends and family and laugh at dank memes and cat videos, but otherwise, I rather despise it.

There’s just too much noise, and it stresses me out with overexposure. I’m an introvert by nature, and social media only tends to amplify the loudest, most reactive, and most obnoxious qualities of human interaction.

But, the fact is, some form of social media is basically a required piece of a marketing strategy. Continue reading Marketing Your Novel: Indirect Marketing through Social Media

Friday Write-Day: What are the Stakes?

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Manuscript: Beta for The Warden of Everfeld: Memento has started off well, albeit not as smoothly as I had hoped. Only 8,000 words into my second draft, my writer’s feels this week have run the gamut from soaring over-confidence to sinking self-loathing.

I believe this is the quintessential curse of the writer. Continue reading Friday Write-Day: What are the Stakes?

How to Find a Cover Designer

I believe I mentioned in one of my recent Friday Write-Day posts that I had begun the process of finding a cover artist for my novel. I did this not because it was part of my strategic process of preparing for publication — that would have been the smart thing to do. Continue reading How to Find a Cover Designer

Friday Write-Day: The Revision Plan

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Good news, everyone! All of my alpha readers are officially (finally) finished! I just met with a friend of mine last night to discuss the major themes and ideas that stuck out to him during his read of The Warden of Everfeld: Memento. It. Was. Fantastic.

It’s been entertaining, in a way, to hear these four friends/family members apologize profusely for how they’re about to eviscerate my novel before my eyes. Continue reading Friday Write-Day: The Revision Plan

Numberbrag: New Monthly High!

Man, it’s hard coming back to everything after an extended holiday, even the things we want to be doing. Writing has been sparse for me this month, despite my pre-NaNo bluster about getting a jump-start on my second novel. But I’ll talk about that more on Friday, because today, Red String PaperCuts hit a pretty sweet milestone! Continue reading Numberbrag: New Monthly High!

Haiku Sunday NaNo 2016 Edition: Everwatch

“Everwatch”

Three sentinels stand,
scarred and noble, ever
guarding the forest.

Author’s Note: Everwatch is one of the largest and oldest wards in Everfeld. After several years of famine and overpopulation brought strife and war to Everfeld, the Feldings of Everwatch built three watchtowers on the hills surrounding the ward. The towers of Everwatch became a symbol of the resilience of Feldings, and of their charge to protect and maintain balance in the mighty forest of Everfeld.

Steve D

Marketing Your Novel: Pay-Per-Click Advertising

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Disclosure: I work for a marketing firm. While I have no formal education in marketing or business and would never claim to be an “expert”, working in online marketing for two companies over the last  four years has taught me a lot. This series will explore the marketing strategies I will use to promote my upcoming novel.

Today I’d like to discuss pay-per-click (PPC) advertising as a marketing strategy. PPC advertising is essentially paying another website or platform to host your advertisement for their audience to see. This type of marketing serves your content to a much larger audience than may otherwise be accessible through your blog, website, or even social media. When running a PPC campaign, you will “bid” for that ad space based on how much you want to pay for each time a random user clicks on your ad, hence pay-per-click. Continue reading Marketing Your Novel: Pay-Per-Click Advertising