Tag Archives: content

#AmConsuming? A Rundown of My Multimedia Consumption

How perfect that I’m posting this on the first day of 2019. I’ve been brainstorming quite a bit recently about how to change up my blogging habits.

One way of doing that is to talk about the things that tend to keep me from writing: absorbing other peoples’ stories. Continue reading #AmConsuming? A Rundown of My Multimedia Consumption

Marketing Your Novel: Online Press Releases

marketing-your-novel

Disclosure: I work for a marketing firm. While I have no formal education in marketing or business and would never claim to be an “expert”, working in online marketing for two companies over the last  four years has taught me a lot. This series will explore the marketing strategies I will use to promote my upcoming novel.

A few weeks ago in this space I discussed the specific marketing channels I would be using to achieve my goals for 2017, including the publication and distribution of my first novel, The Warden of Everfeld: Memento.

I have already discussed two of those channels (Facebook and PPC Ads) in previous posts, so now I’d like to discuss my third marketing channel: press releases. Continue reading Marketing Your Novel: Online Press Releases

Meta-blog + a Note on Using the Interwebs

Every now and then someone I barely know at some party or bar or during a random conversation on the train will ask me that all-important icebreaker: what do you do for a living? My default answer of “I work for a marketing firm” tends to be enough for most, because the more detailed explanation either confuses them or does not interest them in the slightest.

Rarely, however, do I receive the following in almost automatic response: “Oh, so you manipulate people.” Continue reading Meta-blog + a Note on Using the Interwebs