All posts by Steve D

How to Find A (New) Cover Designer (because the first one fell through)

Back in December, I wrote about my haphazard process for finding a cover designer for WoEM, and how it ended up working out. Well, the design process did not play out in the way I hoped… Continue reading How to Find A (New) Cover Designer (because the first one fell through)

Friday Write-Day: A Very Strange Week

I’ve had a severe lack of motivation all week, hence the non-title card for this post.

I was going to write a piece about how the sense of failure in one aspect of life can trickle down and impact other parts of your life. But that seems crass in the wake of Chris Cornell’s death. Continue reading Friday Write-Day: A Very Strange Week

Press Release Analytics: How Our First PR Performed

Analytics.

That’s a big scary word that most people try to avoid at all costs. Unfortunately (for some), it’s the most important part of any marketing campaign. Analytics tell you how well your marketing campaign is performing in real data.

For an online press release, there are a few key data points you should be looking at. But let’s back up for a moment. I sent my first press release on April 25th. Continue reading Press Release Analytics: How Our First PR Performed

With Your Presence: Album Review of PVRIS’s White Noise

Our music reviews seek to trace the narratives that weave between songs and albums. Check out our Rhythmic Fiction tag for other stories told through music.

I was fortuitously introduced to PVRIS when Jessie sent me a two-volume mixed CD, all the way from Denver. I had been desperate to hear some new music for a few weeks, and of the myriad of bands I found on those CDs, PVRIS (pronounced ‘Paris’) stuck out. Continue reading With Your Presence: Album Review of PVRIS’s White Noise