Marketing 2017 Wrap-Up

Well, the numbers are not officially in, because there are technically still 20 days left in 2017. But, I am savvy and realistic enough to know when to call a game.

Our marketing efforts this year were… lackluster, despite my big talk way back in January. I don’t need to dissect our numbers (or my budget) to find the reason why, however.

The main culprit: I didn’t publish my book this year. I think most would agree with me that this was a wise decision, but it has necessarily delayed my own marketing efforts.

Still, there are some key lessons I can derive from this non-campaign. But first, let’s dig into the numbers. Here were my original marketing goals for this year, focused mostly on growing our audience. Continue reading Marketing 2017 Wrap-Up

Misplaced Missive #16 – Abyss

You craft these warped mind games
When you know it’s those games I mind:
I’m not equipped to skip to the right squares
And hop to the beat
That only you can hear.
Every day with you near?
It’s poisonous snakes and
Ladders with rusting rungs.
I can’t keep up with your concept of ‘fun’. Continue reading Misplaced Missive #16 – Abyss

Saturday Of Book Reviewing – BJ Novak’s One More Thing: Stories and Other Stories

Now, while this book was super entertaining, I don’t really have much to add to that. It was fun. Light. But it wasn’t really a piece that I would revisit; it didn’t offer any intense moral lessons or revealing new facts about life or the world or thought. I enjoyed it’s skewing of expectations and surprising inversions of old tales. However, this would be a very short review if that’s all I had to say. Continue reading Saturday Of Book Reviewing – BJ Novak’s One More Thing: Stories and Other Stories

Friday Write-Day: Some Announcements that Have Little to Do with Writing!

This is going to be a weird update. I can’t even tell you what my word count for the week is, because I was preoccupied with other awesome things.

So… this End-of-NaNo update has very little to do with NaNo. Continue reading Friday Write-Day: Some Announcements that Have Little to Do with Writing!

Explorers and Storytellers